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Chapter One: The Renaissance of Dentistry | New York, NY

open wider book cover

TMZ once caught up with actor Josh Duhamel at LAX and asked him if he had always wanted to be an actor. Surprisingly, the answer was no. In fact, he wanted to become a dentist. When asked why that was the goal, he said it was because he was very creatively inclined, and his brother was a dentist. He thought he could use his artistic talents to create beautiful smiles while keeping his mom proud her son was a doctor. He understood that dentistry isn’t solely based on medicine. Unfortunately, his grades weren’t all that great, and eventually dropped out of Minot State University before entering dental school. The rest is history.

Dr. Rosenthal had the same ideas upon entering dental school, only to be hit with the technical curriculum of anatomy, labs, and preclinical work. It wasn’t anything he expected dental college to be and got frustrated with the way the dentistry industry was. They failed to recognize that dentistry is a visual art. “It is an art informed by science and technology. It is an art that drives science and technology.”

Fast forward 13 years and Dr. Rosenthal has revolutionized the way dentistry is taught and received. Think of it as a renaissance of sorts – a revival of dentistry and the beauty that can be created by these dental advancements.

Open Wider is a book that celebrates the world of dentistry and the beauty that is created within a patient’s mouth. You’ll find yourself becoming optimistic for your next dental visit and overall health going forward. Give your lifestyle the boost it’s been looking for and get yourself a copy of Open Wider today!

Aesthetic Advantage at 212-794-3552 to register today! Or visit www.aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina, and all surrounding areas.

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Chapter 14: Wearable Art, Wearable Technology | New York, NY

We all want the best smile possible. So, when it comes to cosmetic dentistry, dental professionals need to be creative when it comes to their patients’ treatment options. Thankfully, today’s technology has given license to do be innovative with the tools they use. In this chapter, Dr. Rosenthal discusses today’s “wearable technology”.

Braces. What was traditionally metal brackets and wire, braces have taken a huge leap. Now there are lingual braces and invisible aligners to move teeth to a desired position.

Crowns. The materials used to create restorations like crowns has advanced tremendously over the years to not only provide a stronger replacement, but to make them look as natural as possible by replacing the metal previously used.

Veneers. A perfect combination of ceramic and adhesive has allowed veneers to become a leading solution for many dental issues, making them much stronger and less invasive than a crown.

Implants. Implants have improved from the traditional version because they are now more durable and biologically compatible.

Bridges. When creating bridges, it is important to secure the ends, in order to reinforce it enough to handle the pressure needed. These anchors now come in a variety of fixed and removable options.

Mouth guards. It is important to protect your mouth when doing active sports. Today’s mouthguards now have accelerometer sensors and gyro sensors to track g-force and angular velocity.

Night guards. Patients that suffer from obstructive sleep apnea need help keeping their airway open while sleeping. Night guards now have devices that keep this area clear.

Cosmeceuticals. Cosmetic dermatology rounds out the wearable technology chapter, as the topical and injectable treatments have had major innovations made to tighten, smooth and fill in aging skin issues.

To learn more about smile trials, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 13: The Dream Team | New York, NY

In any situation, there will always be a leader and followers. And without a team, who would a leader be leading? To become the best, you must surround yourself with the best, and with that comes gorgeous smiles on happy, thankful patients. Chapter thirteen takes a look at eight of Dr. Rosenthal’s dream team and how they are an integral part of his success…

Endodontist. An endodontist specializes in the roots of teeth, so all root canal work and diseases affecting the roots of the tooth fall into their lap.

Oral surgeon. When a patient needs a tooth extracted or some type of surgery to the face, it’s time to call in the oral surgeon.

Master ceramist. It is very commonplace for dental offices to send restoration work to a master ceramist in a lab to have cosmetic appliances created according to certain specifications.

Cosmetic or plastic surgeon. A cosmetic surgeon focuses their talents solely on face and neck issues a patient may have; a plastic surgeon who doesn’t have a particular focus.

Dermatologist. At times, a patient feels so downtrodden by their skin’s appearance, they begin to neglect their dental health as well. A dermatologist will improve the skin flaws a patient may have.

TMJ surgeon. Patients with sleeping issues have a whole separate specialist that works wonders with TMJ disorder and breathing issues.

Periodontist. Before any cosmetic work is done, a patient needs healthy gums. This is where a periodontist comes in.

Orthodontist. The orthodontist is called when a patient needs help with their “mouth posture”.

To learn more about smile trials, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 12: The Five-Star Experience | New York, NY

We all know that patients don’t want to visit the dentist. In fact, unless they have a toothache, a dental visit would be dodged at all costs. Unfortunately, if we want to maintain a nice smile, visits to the dentist are imperative. So, how do we entice them to keep those appointments regular? For Dr. Rosenthal, he and his staff provide their patients with the five-star treatment. What does that entail? Well, for Dr. Rosenthal, it’s a top-to-bottom experience with the patient centerstage.

Firstly, it is in the attitude. Dr. Rosenthal compiles a staff of people that not only provide fantastic patient care, but also go above and beyond what you would come to expect from a typical dental office. You will be interviewed about your needs and wants. You will have a thorough explanation of what to expect from your visit. You will be welcomed with a smile and an answer to any question or concern you may have.

Next, comes the amenities. A typical dental office is not what you’ll find here. In fact, it will remind you more of a five-star hotel room than a dental office. Would you like a cozy blanket or a lavender eye mask? How about lip balm or a cool beverage? These are the things you can come to expect from this top-notch dental office.

Dr. Rosenthal grew up with parents that instilled a strong sense of pride, passion kindness and respect. He has used their life lessons to give his patients the ultimate in dental care. We should all have this attitude about the work that we do.

To learn more about smile trials, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 11: The Smile Trial | New York, NY

When investing in a major purpose, it is always nice to have a “try before you buy” test run. You test drive a vehicle; you try on an outfit – but what about surgeries? Wouldn’t it be nice to be able to have the same options when it comes to surgery? There is one that does give you that sneak peek – dental surgery. With today’s technology, you can now test drive your smile before you buy with a trail smile.

Temporaries, or provisionals, are the templates created so a patient can see a preview of their options, and there are plenty. Color, brightness, size, shape and texture can all be realized without a single ounce of pain or inconvenience. It is a great way to show patients that may be leery about a smile makeover, just what to expect. If they don’t like a certain aspect, we change it. We are in the search of designing YOUR perfect smile.

For the first level of the trial smile, we create an intraoral mock-up. Materials are sculpted to create a visual for the patient. Resin is used to visualize the length and color of the teeth and take measurements. The second level is the shaping and sculpting of each tooth. This is where the patient can give their thoughts on the way their teeth look. The third and final level is for those patients with more difficult cases, like flared teeth. It is an easier way to adjust the tooth’s angle without moving the entire root. Experience what your new smile would feel like with a trial smile.

To learn more about smile trials, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 10: The Smile Lift | New York, NY

We all fear the aging process. No one wants to get older, much less look older. But sadly, time waits for no man. As we age, our face begins to change. Our teeth begin to discolor and shift, the muscles in our face begin to lose its youthful elasticity. And as our face begins to sag, a phenomenon called facial collapse, oftentimes causing us to feel self-conscious.

When this happens, where is the first place we turn? Yes, the cosmetic surgeon. We want face-lifts and augmentations to various areas of our faces, in the hopes that we miraculously hold onto the last days of our youths. The problem is, when your procedure doesn’t turn out the way you wanted, it’s difficult to repair the damage.

This chapter discusses another option to the cosmetic surgery – a smile lift. It is likely that you’ve never heard of this dental procedure, but it can make a 50-year-old person look ten years younger with little invasive techniques or pain. Sound impossible? It’s time to make an appointment with your dental professional.

During this consultation, you will get together and design your smile. Size and color of teeth, the shape, everything is now in your hands. Afterwards you will receive what is called a trial smile as a template. This way you can take a “test drive” with your new smile. When all is perfect, your smile is created and there you have it – the smile you’ve always wanted, all yours for at least the next eight years!

To learn more about a visual guide to the smile, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 8: The Artistry of Dentistry | New York, NY

Georg Simmel said it best when he wrote, “There is no other structure like the human face which merges such a great variety of shapes, and surfaces into an absolute unity of meaning.” After all, the anatomy or our beauty is directly linked to science – because we are natural beings. Leonardo da Vinci proves this with his famous drawing Homo ad circulum and carries it forward by creating one of the world’s most famous smiles on the Mona Lisa. That said, aesthetic dentistry seems to be the dental way to enhance a typical face with cosmetic dental procedures.

In Dr. Larry Rosenthal’s eyes, the smile is a stage. And thus, he looks at a patient’s smile in a bigger picture. It isn’t simply the teeth showing, but how the face contours that smile and how each facial feature combines to create a complete “masterpiece”. Not only does this benefit the patient cosmetically, but it also helps with the aging process we all go through. As with any artist, the canvas must present the art in the most ideal way.

In this chapter, we learn how to create a larger canvas of a patient’s face in order to design a more aesthetically pleasing look. He breaks down the various areas, from the horizontal divisions of the face, inter-pupillary line and facial midline. Based on what these lines dictate will help your dental professional figure out the proper treatment program to give you, not only a fixed smile, but the best smile for your face.

To learn more about a visual guide to the smile, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 7: Secrets to a Brighter Smile | New York, NY

Because we cannot escape the constant presence of the “selfie”, having a great smile is key to looking your best. Unfortunately, most of us do not have the whitest teeth possible. This is likely due to some type of lifestyle choices we are making, both good or bad. Bad habits like smoking are obviously hurting the shade of your teeth but taking certain prescriptions can also cause some coloration damage. The good news is that we can do something about brightening our smile, from basic dietary changes to a professional treatment session. Simple changes to our lifestyle can not only improve our dental health, but our overall health as well.

In this chapter, Dr. Larry Rosenthal shows us some tips to keeping our smiles as bright as we can. We present Doctor Larry’s Guide to Whitening…

  • Use a straw when drinking dark-colored, carbonated, or acidic beverages.
  • Eat detergent foods high in roughage that stimulate saliva flow.
  • Brush after every meal with a soft toothbrush or electric toothbrush.
  • Cut out sugary beverages or limit them to mealtime.
  • Floss daily or use an oral irrigator.
  • Use toothpastes and mouthwashes with fluoride whitening agents.
  • Change your toothbrush every month or two, tops.
  • Get your teeth professionally whitened no more than once a year.
  • Ask your dentist about using home whitening products between professional sessions. Use bleaching agents in moderation.

To learn more about the visual guide to a smile, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 6: Three Levels of Care | New York, NY

As a dental professional we walk a fine line with our patients that know exactly “what they need” and cannot be convinced otherwise, and patients that have no clue what they need because all they know is that it hurts or is ugly and would like it fixed. The former is a much tougher patient because they will insist upon treatment options that may not be the best for them because “someone told them about this particular option”, and their teeth look fantastic. It is our job to figure out a way to convince them that they can trust you enough to know what is best for their smile. In this chapter, it all comes down to three levels of care – where health equals beauty:

Level one: oral health care and maintenance. Our mouths are the first line of defense for many of the illnesses and infections we encounter in our lives. And in order to keep ourselves healthy, it is important to maintain a proper level of dental hygiene and maintenance in order to keep our bodies running. Proper daily dental hygiene routine and consistent checkups will ensure that this happens.

Level two: restorative care. When it comes to restorations, it is important to discuss five key points: comfort (how the restoration feels), convenience (how long the procedure takes), durability (how long it will last with proper upkeep), affordability (and if it fits within budget) and appearance (how they feel mentally).

Level three: aesthetic care. When discussing dental treatment options, it is also important to give aesthetic options as well. The color, size and shape of the teeth themselves, how much are visible when in use and their improved overall appearance.

To learn more about a visual guide to the smile, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.

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Chapter 5: The Smile Assessment | New York, NY

In the age of the selfie, it is important to many that their appearance is ready for a candid shot at a moment’s notice. We get our nails done and our hair cut on a regular basis, we find the nicest clothes we can afford to always look our best. But more important is our smiles. For most of us, we have plenty of things we would like to change.

What if you could have that smile you always dreamed of? It is important that you take a good look at what exactly you would like done so you can properly discuss an appropriate treatment plan with your dental professional. Before your initial consultation, think about these six questions:

Priorities. What would you like to accomplish? Give a basic but honest idea of what you your goals are at the end of this process.

Health. How is your health? Do you have any toothaches or irritations developing inside your mouth? Your dental health will play a part in what dental procedures are available to you.

Hygiene. How is your dental hygiene? As a reminder of the previous question, keeping your dental hygiene routines is very important.

Appearance. How do you feel about your appearance? Really take a look at your features, both facial and your smile and express your concerns.

Fear. How do you feel about visiting the dentist? While many have some type of fear of the dentist, today’s technology can relieve any concerns you may have.

Cost and convenience. What are your views of the time and money involved? Dental work can become expensive and time-consuming, depending on your particular case. Take this into consideration as well when deciding on your next step.

To learn more about a visual guide to the smile, get your copy of Open Wider from Amazon.com today!

If you are interested in dental college courses, contact Aesthetic Advantage at 212-794-3552 to register today! Or visit aestheticadvantage.com for additional information.

Aesthetic Advantage proudly serves New York, Atlanta, Florida, Chicago, Pennsylvania, Boston, Rhode Island, California, South Carolina, North Carolina and all surrounding areas.